OrVance LLC was established in 2014 with the goal of developing innovative orthodontic solutions -- and specifically a technology that would offer better protection against abrasions caused by orthodontic treatment. Our flagship moisture-activated technology was developed in conjunction with leading experts in the fields of Orthodontics, Chemistry, and Medical Device development. OrVance is committed to being a high quality provider of novel oral care solutions.
OrVance has a unique business model that works: We are a lean virtual team that is committed to delivering world-class innovation in conjunction with strategic partners and leading experts across the nation. OrVance is Michigan-based and over 90% owned by Orthodontists, Dentists, and its Managing Partners, all with a shared passion for game-changing innovation.
We are passionate about disruptive innovation. OrVance LLC is over 90% owned by Orthodontists, Dentists, and its Managing Partners – all having a shared passion for delivering game-changing solutions for our customers and partners. We view intellectual property as our biggest asset. While OrVance has several patent filings, we view IP as far beyond patent protection. We invest in developing strong brands while also developing a world-class company that is run by a virtual network of leading experts across the nation.
OrVance LLC is committed to providing the highest quality products in order to satisfy the needs, health, and safety of our customers and at the same time meeting or exceeding the regulatory requirements. This is achieved through compliance with current Good Manufacturing Practices, talent development, a continuous improvement culture, and strong relationships with our partners. We also choose to develop and source all products in the U.S.A. where we can best control the quality of our products.
Our business model enables us to find and quickly engage the best people. We go into every relationship with the goal of developing long-term, win-win relationships. Our virtual model is not for everyone – we work very hard but also pretty much where and when we want to work. We have found that the newest technology in conjunction with the working preferences of rock-star talent, has enabled us to attract the most qualified and cool people to work with… It’s a key ingredient to our secret sauce!
This is just something we won’t compromise for anything – ever! We only invest in relationships where integrity is just the way of doing business.
We are hell-bent on developing world-class innovation and a business model that delivers a high value to our customers, partners, and investors. Our lean/virtual approach minimizes overhead and enables us to concentrate our precious resources against the relationships and projects that will provide the best return.
OrVance® Leadership Team
CEO & Business Development
Ron has 25 years of experience in healthcare and previously served as Vice President of Consumer Healthcare Marketing at Perrigo (PRGO) where he championed major healthcare initiatives and led several of the most successful product launches in the company’s history. Ron is a founding member of OrVance and assumed President/CEO responsibilities in 2014 to lead start-up funding, organizational development, marketing, product development and commercialization.
Vice President of Professional Channel Development
Mike has spent over 35 years in the dental market with time on both the manufacturing and distribution sides of the business. He recently retired from Patterson Dental (PDCO) where he was the Director of Marketing, Merchandise, responsible for manufacturer relations and the sales & marketing of all merchandise. Mike is also the Founder and Principal of MTS Partners, LLC.
VP, Sales & Marketing
Paul has 30 years of experience in the consumer packaged goods industry and spent the last 22 years in various sales and marketing positions at Perrigo, a leading consumer healthcare company. Paul’s experience in collaborating with customers to achieve mutual success is his passion and is greatly respected within his circle of industry partners.
Director of Digital Marketing
Joe is a graduate from Central Michigan University in Business & Marketing and continued his education to become certified in Search Ads, Google Analytics, Shopping Ads, Mobile Ads, Display Ads and Video Ads. He also completed his education with Facebook and is a certified Media Buying Professional on their platform. Joe is also the Founder of FTI Management, a Digital Marketing Agency.
Michael Silver, PhD
Director, R&D and Technical Affairs
Mike did his PhD in Chemistry at Cornell University, postdoctoral studies at Northwestern University, and is a Professor Emeritus at Hope College. He has brought considerable scientific and organizational talent to the endeavor and leads product development, intellectual property, and technical affairs. Dr. Silver has over 30 years of experience in academia and working with industry to develop novel materials and healthcare products and is the inventor on a number of patents.
Director, Operations & Customer Service
Mark has over 30 years experience working with leading Global Health Care Companies in West Michigan. Previously served over 20 years at Perrigo Company (PRGO) responsible for directing Export Business Development, Sales, and Marketing for the International Consumer Healthcare Division.
Dr. Hannapel has been a practicing Orthodontist since 1996 and received his dental degree and orthodontic residency from the University of Michigan. Eric also donates his time to the Cleft Palate Board of Specialists at Helen DeVos Children’s Hospital and provides treatment. He also teaches at the University of Michigan in the Orthodontics and Pediatric Dentistry Department as an Adjunct Clinical Assistant Professor. Eric has been invaluable to OrVance given his passion to develop solutions that enhance treatment for patients and practices.
Todd Van Thomme, J.D.
Intellectual Property Counsel
Todd is an intellectual property attorney and a shareholder at Nymaster Goode P.C. in Des Moines, Iowa. He has extensive experience authoring and prosecuting patent applications across a wide array of technologies, including medical devices, mechanical, and pharmaceutical/chemical related patent applications. He also served as President of the Association of Intellectual Property Firms (AIPF) from 2010 to 2012.
Scott Tyler, DDS MS
Dr. Tyler is an active member of the Michigan Dental Association, Michigan Association of Orthodontists, and the American Association of Orthodontics. He has been voted as Top Doc in Hour Detroit Magazine every year since its inception. He holds a position on the clinical advisory board at Orametrix Corporation and has spoken to orthodontic associations around the world about the benefits of robotic technology in the field of orthodontics.
Mart McClellan, DDS MS
Innovation & Financial Advisor
Dr. McClellan brings a valuable perspective to OrVance because he is not only a financial & securities expert but also a practicing orthodontist. Mart received his dental degree from Northwestern University and did his orthodontic residency at the University of Michigan. Mart is also President of Macro Wealth Management, a Registered Investment Advisor (RIA), and is registered in multiple states in the areas of securities and insurance.
Brian Tyler, DDS
Dr. Tyler graduated from The University of Michigan Dental School in 1982 and has practiced dentistry in Rochester, Michigan, since 1984. His wife Peggy and their three daughters have called Rochester home ever since. Brian offers great thought leadership as a practicing dentist that refers his patients to orthodontists for treatment.
John was the former Treasurer of Bucyrus International, Inc., a $4.8 billion Mining Equipment Manufacturer purchased by Caterpillar in July 2011. Following a six-month transition, Mr. Bosbous retired in January 2012. Mr. Bosbous was with Bucyrus for 27 years holding both various management positions and acting as an Executive Officer of the Company.
Experience West Michigan - where OrVance was born and raised
Latest OrVance® News
(GRAND RAPIDS, MICHIGAN) – Oral health product developer OrVance launches the first removable orthodontic appliance cleaner that requires only 2 cleanings per week. The company says leading competitive options in...
OrVance Leverages Clear Retainers and Aligner Trays as a Delivery Device for New Oral Health Treatment Products
(GRAND RAPIDS, MICHIGAN) – Oral health product developer OrVance launches whitening and fluoride treatment products that are the first to leverage clear retainers and aligner trays as an effective delivery...
Oral health product developer OrVance announces that the company has released a thirty-second commercial in a campaign to educate orthodontic patients and parents on the deficiencies of traditional dental wax from product...
OrVance announced the launch of its OrVance® Aligner Pontics has already been well embraced by leading orthodontic practices and their patients. According to the company, OrVance® Aligner Pontics is the...
July 29 - August 1, 2021, GORP 2021 (Graduate Orthodontic Residents Program), Union Station Hotel, St. Louis, MO